There are many ways to attract customers to your affiliate activities, but we will explain the main methods.

Please use this information as a reference for your own affiliate activities.

First, we will explain our method of counting (tagging)conversion.

Tagging system 

This system is used to determine which affiliates will be given the trading accounts that we have collected.

We use an overseas affiliate program, which is different from the Japanese affiliate program in terms of counting results.

In order for a customer to be counted as an affiliate, the customer must be the first to click on a link or banner embedded on the affiliate's website or social media site. (First click).

In addition, the cookie retention period is 14 days. If the customer opens an account during that time, the affiliate operator with the first click will receive the results.

Please note that the results will not be for the most recent affiliate operator counting from the account opening and first transaction.

Please note that even if a customer deletes his/her cookie, the server will still have a record of the first banner clicked.

For example, if a customer clicks on Affiliate A's link and visits our website, but does not open an account at that time, and then 3 days later opens an account through Affiliate B's link, the cookie will be deleted and the result (tagged) as Affiliate A's result because it happened within 14 days. Affiliate A will be considered as a result (tagged).

If a customer clicks on Affiliate A's link and visits our website, but does not open an account at that time, and then 14 days later opens an account through Affiliate B's link, the cookie is not within the 14-day period, and the customer is tagged as Affiliate B's result. Affiliate B will be the one to receive the results (tagged). 

Please take the above into consideration when conducting your affiliate activities.

Listings 

When you search for a keyword in the search engines Google and Yahoo! 

Advantages 

Your advertisement will be displayed in a more prominent position than the top sites in natural search (SEO). 

You can post your ads as soon as possible by completing the ad submission procedures and registration from the Yahoo! or Google management screen (in some cases, the review process may take some time).

You can check and modify your ads in real time. 

Affiliates who submit "HighLow" related keywords and display articles introducing HighLow may see increased results. 

Disadvantages

The cost structure is based on a pay-per-click system, so the more users click on your advertisement, the more you will have to pay for the advertisement. 

If the balance between advertising costs and affiliate results (commissions) is not right, you may end up in the red, so it may be difficult for beginners to operate this system. 

When advertisements are posted, they are displayed with the words "advertisement" and "PR," so they cannot appeal to users who are using ad-blocking applications. 

Since the ads are in text format, they cannot be visually appealing, such as images or videos. 

Points to note 

Due to the increasingly strict ad screening process by Google and Yahoo! 

Also, if we find any exaggeration (e.g., "No. 1 in the industry" or "the best recommendation right now"), we may stop your advertisement as soon as we find it. 

It is very difficult to place a "HighLow" related ad, and the cost per click is quite high. 

SEO (Search Engine Optimization) 

SEO (Search Engine Optimization) is the process of placing your site or blog at the top of the search results page when searching for keywords on search engines such as Google and Yahoo!

Advantages 

Many users tend to access websites in the order in which they appear in the search results. Therefore, if your site is displayed at the top of the search results, you can attract many users to your site.

 In addition, users who research various information before opening an account with HighLow are more likely to open an account and trade with HighLow, which may lead to affiliate results (commissions).

Many users place importance on the order in which information is displayed on the search results page, and therefore, we believe that users are more likely to trust a site that appears at the top of the search results. 

In the case of listings, the cost system is based on a pay-per-click system, and advertising costs are incurred for each click by a user, but with SEO, no matter how many clicks are made, no cost is incurred. 

Disadvantages 

When a new site is created and SEO is implemented, it is difficult to immediately get a high ranking on the search results page, so a great deal of time and effort is required to get a high ranking (it is necessary to proceed from a medium- to long-term perspective, not for short-term results).

 What is even more difficult is that even if you spend a lot of time and effort, it is not always possible to get a higher position on the search results page! Google's search engine updates its criteria that affect search results on a daily basis, and it makes major updates several times a year.

 For example, even if your site is continuously displayed on the first page of the search results screen, a major update may cause your site to drop to the second page or later, and in some cases, you may even be moved out of the search results (no longer displayed on the search results screen). 

Points to Note 

In SEO, any actions that may result in a penalty will lower the site's SEO evaluation, and if deemed malicious, may result in the site no longer being displayed on the search results screen, so this is strictly prohibited.

 Other factors that may result in a penalty include duplicate content, copying content from other sites, unnatural or irrelevant links, content generated by malicious programs, and any other actions that violate Google's guidelines. In addition to these, there is a high possibility of being penalized for violations of Google's guidelines. 

Please note that not only malicious violations, but also unintentional content that is similar to content on other sites may also be penalized. 

In SEO, it is important to make the site valuable to users, so it is important to understand the search intent of users, create content that provides useful information, and aim for a user-friendly site.

SNS (Social Media)

This is a method of using SNS (X, Instagram, Facebook, Youtube) to upload posts or videos to drive traffic to a high-low page. 

Advantages

The most important point is the ability to attract customers and spread the word. With SNS, information that an individual sends out can reach a large number of users, and when users spread the information, it can reach even more users. 

In addition, by following users who are interested in finance-related topics, the other party will follow back, which is called "followback. 

While listing and SEO require the creation of a website and landing page, SNS is relatively easy to start compared to listing and SEO because it is simple to obtain an account and upload a post or video introducing HighLow. It is relatively easy to get started compared to listing and SEO.

 Also, since the introduction posts are easy to be noticed and attract users, you may be able to monetize your business relatively quickly compared to listing and SEO.

Disadvantages 

Because there are various limitations on the number of images and characters that can be posted, it is not possible to transmit a large amount of information in a single appeal. In addition, if the introduction post on social networking sites is not attractive, it is not expected to attract visitors to the HighLow page. 

Since introduction posts get buried over time, it is necessary to constantly post new introductions. 

Some social networking sites have rules restricting excessive affiliate activity, and violating these rules will likely result in account suspension. 

Points to notes

In order to spread your message on social networking sites, it is important to make it interesting and useful in short sentences. Even once you have gained a follower, if you repeat the same tweets or if the quality of your content declines, you will be unfollowed.

Because social networking sites are easy to post and have high diffusion power, there is a risk of flame wars if inappropriate information is posted. Frequent use of hyperbole (e.g., "you can definitely make money" or "it's easy to make money") also carries the risk of flames. Once you get flamed, your credibility among users will be damaged, you will no longer be able to use your SNS account, and if you were making money, you will no longer be able to see your earnings. Therefore, it is important to always be responsible in your social networking posts.